Barbie Dawn.

For brands · Issue 01

Media Kit

Dawn Muensterman — model, interior designer, CEO. Everything a partner needs to scope a campaign: reach, audience, video, collaborations, and the comp card. Figures carry the date they were verified.

Section 01

Reach

Pulled from platform analytics and stamped with the date each figure was verified. Nothing rounded up, nothing estimated.

Reach

Instagram followers
29K
instagram · Verified Aug 2026
TikTok followers
286K
tiktok · Verified Aug 2026
Avg. engagement
3.4%
Verified Aug 2026
Monthly reach
5.1M
Verified Aug 2026

Section 02

Audience

Who is on the other side of the screen. Percentages are share of followers.

Audience

Age

  • 18-2427.4%
  • 25-3441.2%
  • 35-4419.6%
  • 45-548.1%
  • 55+3.7%

Gender

  • Women71.5%
  • Men26.8%
  • Unspecified1.7%

Top geographies

  • United States62.3%
  • United Kingdom9.1%
  • Canada7.4%
  • Australia5.2%
  • Germany3.6%
  • Rest of world12.4%

Instagram insights · Verified Aug 2026

Section 04

Selected collaborations

Selected collaborations

  • AmazonStorefront partner · 2026
  • AkiraFashion · 2025
  • Rare BeautyBeauty · 2025
  • Tote & CarryLuggage · 2025
  • Innovare DenimFashion · 2024
  • Mew Mew FashionFashion · 2024
  • MillaFashion · 2023
  • FlauntTravel/ Phone Cases · 2023
  • ZebraBeauty · 2026
  • SHEINFashion
  • Lady Juice ShopFashion · 2025
  • Love Shack FancyFashion · 2025
  • Hidden GemBrand Content Shoot · 2025
  • ItsWISKIIfashion · 2025
  • Dolls Kill

Section 05

Comp card

Comp card

Dawn Muensterman in profile wearing a cascading pearl shoulder piece

Sizes

Shoe
US 8 / EU 39
Dress
US 4 / EU 36
Eyes
Blue

Location & terms

Waist
25” / 64 cm
Based in
St. Petersburg Florida
Travel
Worldwide, valid passport
Turnaround
Concepts in 5 business days

Measurements

Height
5’11 / 180 cm
Hips
38” / 97 cm

Section 06

Take the kit with you

Save this page as a PDF, or leave an address and Dawn sends the full kit with rate card within one business day.